IQ - Istrian Quality

IQ LOGOThe sign IQ – Istrian Quality was registered in 2005 with the intention of encouraging the development of local production, raising the quality of Istrian products and production technology, encouraging creativity, authenticity, research and development activities, innovations and inventiveness. 

The IQ sign is granted to those products and services of exceptional quality, produced or offered in the region of Istria, developed as a result of Istrian tradition, research and development activities, innovations and inventiveness. 

In May 2006 the IQ sign was given to Istrian Malvasia, the most famous and widespread wine in Istria, and shortly afterwards to accommodation facilities Domus Bonus - Istria quality accomodation, as a guarantee for accommodation quality.

The Istrian Quality (IQ) sign was developed by the Istrian Development Agency by authorization from Istria Region.


Praises from abroad to Istria

  • Best Olive Oil Region in the world 2016, 2017 and 2018

  • Istria 52 Places To Go In 2017

  • 10 Best European
    Wine Destinations 2016

  • 10 Best Wine Travel Destinations 2015

  • World's 2nd Best Olive Oil Region 2010 - 2015

  • Top 10 Valentine's Day Retreats 2014

Already receiving significant earned media in outlets such as National Geographic Traveler Huffington Post and mention in notable guidebooks like Lonely Planet, international journalists and tour operators alike continue the praise heaped upon the Istrian peninsula and all it has to offer making it one of the world's top destinations.