09.12.2015.

Selection of the best: Zlatna Koza - Golden Goat Award 2015

Every year, one day in December is dedicated to the prestigious Zlatna Koza - Capra d'Oro Award, which has been awarded by the Istria Tourist Board since 1995. This is an award for outstanding contribution in the field of marketing activities in Istrian tourism, especially in the field of improving the product as well as in the field of tourism promotion activities, products and projects in the Region of Istria.

23 candidates presenting a variety of events, attractive and innovative tourist projects as well as visual communication responded to the call for the Zlatna Koza - Golden Goat Award, conveniently published on 27th September, on the occasion of World Tourism Day. The main award for the most deserving individuals is contained in the form of a commemorative goat sculpture with a cash prize amounting to 10,000 kuna, whilst the Golden Goat Charter with an amount of 4,000 kuna is awarded to projects, products or activities in four categories: Events, Visual Communications, Tourism Product and Innovative Product.

The Tourist Board is trying to encourage all participants of tourism in Istria on improving the quality of the promotion of their destination, on introducing innovations, creating new stories throughout the Zlatna Koza - Capra d'Oro Award. Moreover, this award will represent acknowledgment for efforts made by the participants through their display of the best achievements in Istrian tourism.

The decision of the best candidate is brought by the Award Committee, an independent body composed of six members, including two members of the Tourist Board and four members who are selected from among renowned experts in the field of tourism, marketing and art and a media representative responsible for monitoring tourism.

The Istria Tourist Board’s Tourist Council has appointed this year’s Commission to evaluate candidates. These were the members:
Anselmo Tumpić, Studio Dota
Eugen Varzić, fine artist, Poreč
Duško Kišberi, Head of the County Prefect Cabinet
Barbara Ban, Glas Istre’s journalist
Valter Flego, President of the Istria Tourist Board
Denis Ivošević, Director of the Istria Tourist Board

The awarding ceremony took place in Rovinj’s Lone Hotel, starting at 1:30 pm, with host Jelena Vitasović and musical accompaniment by Iva Gortan from Pazin and guitar duo. Awards and prizes to laureates were presented by the President of the Istria Tourist Board and President of the Region of Istria, Valter Flego.

Winners of the Zlatna Koza - Capra d'Oro Award for 2015

For special contribution to the promotion of tourism in Istria:
the Fernetich Family from Brtonigla: Tullio, Rita, Teo and Luana

For special contribution to the promotion of tourism in Istria, for people abroad, according to the proposal of the Istria Tourist Board’s Office, for stepping into the marketing segment through cobranding, integrating two powerful brands: Istria and BMW:
Astrid Steharnig,
Team4Tourism Agency, Austria

Winners of the Zlatna Koza - Capra d'oro Charter for 2015

Category: Events
Beach Majors, Klagenfurt am Woerthersee
for the organisation of the Swatch Beach Volley Major Series Poreč 2015

Category: Innovative Product
Maistra d.d. Rovinj
for the innovative and authentic tourist product Hotel Adriatic, Rovinj

Category: Tourist Product
Valamar Riviera d.d. Poreč
for Valamar Isabella Island Resort
Island of Sv. Nikola, Poreč

Category: Visual Communications
Level52 digital media, Rabac
for promotional film
Cycling in Istria

With a commemorative gathering of guests, a number of tourism professionals at the end of this highly successful tourist year, the Zlatna Koza - Capra d'Oro Award is at the same time an excellent opportunity to thank all the active contributions and achievements in the development of our tourist industry in Istria.

More about the award and candidates:
» www.istra.hr/zlatna-koza

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Praises from abroad to Istria

  • Best Olive Oil Region in the world 2016, 2017 and 2018


  • Istria 52 Places To Go In 2017

  • 10 Best European
    Wine Destinations 2016

  • 10 Best Wine Travel Destinations 2015

  • World's 2nd Best Olive Oil Region 2010 - 2015

  • Top 10 Valentine's Day Retreats 2014

Already receiving significant earned media in outlets such as National Geographic Traveler Huffington Post and mention in notable guidebooks like Lonely Planet, international journalists and tour operators alike continue the praise heaped upon the Istrian peninsula and all it has to offer making it one of the world's top destinations.

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